The Foundation Of Everything We Do.
From The Ingredients We Source,
To How We Digitally Market.
Intentional AI Content
We harness AI to generate meaningful content that reflects our brand values while minimizing resource use.
Minimal Digital Noise
We prioritize real-world connections over digital noise. Our minimal digital marketing strategy is designed to reduce energy consumption and empower authentic guest experiences.
Packaging with Purpose
Our premium glass bottles come from trusted EU suppliers, and we’re committed to reducing their environmental impact by encouraging venues to return and reuse them.
We offer $0.50 back per bottle to venues that participate — saving waste, reducing our carbon footprint and boosting their bottom line.
Smarter Logistics
We’re exploring local bottling and reverse logistics to cut shipping emissions and keep bottles safely cycling through bars — setting a new standard for sustainability in premium bar products.
Responsibly Sourced Ingredients
We partner with sustainable farms and organizations to source the highest quality botanicals.
Our vegetable glycerin is RSPO-certified, ensuring it meets rigorous environmental and social standards.
Innovative Practices for a Lower Impact
Instead of traditional barrels, we use oak staves, a more sustainable method that reduces wood waste and carbon footprint.
We’re actively exploring ways to compost the glycerin-soaked botanicals responsibly, turning waste into opportunity.